How businesses can make a video go viral

go viral

A viral video is a video that is rapidly shared and viewed online, often reaching millions or even billions of people. Viral videos can be anything from funny cat videos and dance challenges to social commentary and news footage. While there is no guaranteed formula for making a viral video, there are some things you can do to increase your chances of success.

Create high-quality content

The first and most important step is to create high-quality content that is worth sharing. This means making videos that are well-produced, engaging, and informative. Your videos should be visually appealing and have a clear message.

Tap into current trends

Another great way to increase your chances of going viral is to tap into current trends. This could mean creating videos about popular topics or using trending hashtags. You can also try collaborating with other creators who are already popular in your niche.

Be creative and original

While it’s important to stay on top of trends, you also want to make sure your videos are creative and original. This will help you stand out from the crowd and make your videos more memorable.

Promote your videos

Once you’ve created a great video, you need to promote it so people can find it. Share your videos on social media, submit them to relevant websites and forums, and reach out to other creators to see if they would be interested in sharing them.

Encourage engagement

Once people start watching your videos, you need to encourage them to engage with them. This means asking questions, responding to comments, and running contests. The more people engage with your videos, the more likely they are to be shared.

Here are some examples of viral videos:

  • Gangnam Style by PSY (over 4.5 billion views)
  • Charlie Bit My Finger – again! by Harry and Charlie Davies-Carr (over 890 million views)
  • What Does the Fox Say? by Ylvis (over 950 million views)
  • PPAP (Pen Pineapple Apple Pen) by Pikotaro (over 1.4 billion views)
  • Despacito by Luis Fonsi and Daddy Yankee featuring Justin Bieber (over 7.9 billion views)

These videos are all very different, but they all have one thing in common: they are all engaging, creative, and original. They also all tapped into current trends and were promoted effectively.

How Many Views Do You Need For A Video To Go Viral?

There is no set number of views for a video to be considered viral. It depends on a number of factors, such as the platform, the niche, and the overall reach of the video. However, most experts agree that a video can be considered viral if it gets at least 5 million views in a week or less.

On platforms like TikTok and Instagram, videos can go viral much faster. For example, a TikTok video with 1 million views in a day would be considered viral. This is because these platforms are designed for users to quickly and easily consume and share videos.

On platforms like YouTube, videos typically take longer to go viral. This is because YouTube videos are often longer and more in-depth. However, a YouTube video with 5 million views in a week would still be considered viral.

It’s also important to note that the number of views is just one measure of viral success. Another important metric is engagement. A video with a lot of views but not a lot of engagement is less likely to be considered viral than a video with fewer views but more engagement.

How Does A Video Go Viral On YouTube?

Here is a step-by-step guide on how to make a video go viral on YouTube:

  1. Create high-quality content : This is the most important step, as people are less likely to share a video if it is poorly made. Your video should be well-produced, engaging, and informative.
  2. Optimize your video for search : Use relevant keywords in your title, description, and tags so that people can find your video when they search for those topics on YouTube.
  3. Create an eye-catching thumbnail : Your thumbnail is the first thing people will see when they browse through YouTube search results, so it’s important to make a good impression. Choose a thumbnail that is visually appealing and accurately reflects the content of your video.
  4. Promote your video on social media : Share your video on your social media accounts and encourage your followers to watch and share it. You can also join relevant groups and forums and share your video there.
  5. Collaborate with other creators : Partnering with other creators is a great way to cross-promote your videos and reach a wider audience. Look for creators who have a similar audience to yours and reach out to them about collaborating on a video.
  6. Encourage engagement :  Ask questions in the description of your video and encourage viewers to leave comments. You can also respond to comments and engage with viewers on social media.
  7. Run contests and giveaways : This is a great way to generate excitement and engagement around your video. Offer viewers a chance to win a prize if they watch, like, or share your video.

Following these steps will not guarantee that your video will go viral, but it will increase your chances of success. It’s important to be patient and persistent, as it can take time for a video to gain traction.

How YouTube Experts To Make Your Video Go Viral

YouTube experts have a deep understanding of the platform and its algorithm, and they use this knowledge to help their clients create videos that are more likely to go viral. Here are some of the things that YouTube experts do to help their clients make their videos go viral:

  • Help clients choose topics that are likely to be popular and trending – YouTube experts use a variety of tools and data to identify popular topics and trends. This helps them to ensure that their clients are creating videos about topics that people are interested in watching.
  • Help clients create high-quality videos that are engaging and informative – YouTube experts can help with everything from scriptwriting and filming to editing and post-production. They can also help clients to create eye-catching thumbnails and titles that will grab viewers’ attention.
  • Help clients optimize their videos for search – YouTube experts know which keywords and tags to use to help videos rank higher in search results. This helps to ensure that more people are able to find and watch their clients’ videos.
  • Help clients promote their videos on social media and other platforms – YouTube experts can help clients to create and implement a social media promotion strategy. They can also help clients to identify relevant groups and forums where they can share their videos.
  • Help clients analyze their video performance and make improvements – YouTube experts can help clients to track their video views, likes, comments, and other metrics. This data can then be used to identify areas where improvement is needed.

If you are serious about making your videos go viral, hiring a YouTube expert can be a wise investment. YouTube experts have the knowledge and experience to help you create videos that are more likely to be seen and shared by a large audience.

By following these tips and hiring a YouTube expert, you can increase your chances of creating videos that go viral.