Category Archives: Uncategorized

5 Benefits of Partnering With a White Label PPC Agency

Benefits of Partnering With a White Label PPC Agency

As COVID-19 hit the world at the start of the year, most of the business either went a little slow or faced loss. However, the digital marketing industry remained big even in these hideous times. The current situation pushed almost all the businesses towards digital marketing. These businesses need to channel their marketing approach to […]

PPC vs. SEO- Which One To Choose?

PPC VS. SEO - Which One to Choose?

When we talk about digital marketing, there is always this question about SEO vs. PPC. The usual thinking among digital marketers is that PPC costs money and might waste their marketing budget. On the contrary, they feel that SEO is free and can get them leads easily. To be frank, the SEO vs. PPC debate […]

How To Use Google Ads/Adwords for Youtube

Google Search is the world’s largest search engine which people use to find any kind of information and Youtube is 2nd largest search site for video after Google. Both of these properties are owned by Google. Google search ads are highly effective for a targeted user with high intentions. With the growth of smartphone users, […]

Adwords Exact Match Keywords Is No More Exact

I mean you have to refresh the concept of AdWords exact match #keywords. According to a recent blog post from Google, they are changing the way exact match keywords work. Till today, we understand [exact match] keywords will show ads for exact these keywords with slight variations. For example, for [red flower] keywords, ads can […]

AdWords : Learning Bid Statergy & Campaign Status

If you are managing an AdWords campaign then sometime you may have noticed such campaign status: eligible (Learning). Actually “learning” is an Automated Bid strategy status. So you will notice this only when you have any of the following automated bid strategies. Maximize Clicks Target Search page location Target outranking share Target CPA Enhanced Cost […]

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