Facebook has more than 1.23 billion users, with this growing amount of audience, advertisers find it perfect to advertise to increase their reach. No other social networking site offers small businesses greater access to potential customers as Facebook does. Facebook is more than just a popular social network. It’s also a powerful marketing tool to […]
Now a days, it’s important for businesses to make their online presence stronger to beat the competition. For instance, by using Google AdWords the right way you can drive desired traffic to your business by targeting the desired audience. Instead of experimenting with Ads for your businesses, it would be a wise idea to hire […]
Remarketing campaigns allow you to connect with customers who have visited your site and want more information, or purchase a product or service. This is especially useful on the Search Engine Marketing (SEM) side of Google Ads. Remarketing campaigns are one way that you can use remarketing to achieve optimal ROAS (Return on ad spend). […]
As an agency, you have a countless number of advertising options to promote your clients’ products or services online. If you want to set up a strong online presence, Google is one important platform you cannot forget. Google Ads Formerly known as Google search engine marketing that works on a pay-per-click basis. If you’re looking […]
The average PPC conversion rate for advertising is 2.35%. If you’re looking to achieve a good conversion rate for your PPC ads, aim for a conversion rate of 10% or higher. PPC is an effective marketing approach when used correctly. However, there are several mistakes that are killing your PPC conversion that you should […]
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